Getting involved in the local community can be the key to long-term customer affinity for small businesses. There are several ways of gaining popularity and visibility among locals but not all community outreach strategies pay off and time is money. Here is a list of effective community outreach ideas for small businesses that are worth any business owner’s time.
Key Takeaways:
- Getting involved in the local community can be the key to long-term customer affinity for small businesses. There are several ways of gaining popularity and visibility among locals.
- Volunteering might just be the easiest community outreach idea and probably the cheapest, getting all employees together once a month.
- By donating products, services, or money to a local nonprofit organization, small businesses can increase their popularity among people who care for the same cause.
“Small business marketing is tough — especially on a shoestring budget — so developing a community outreach program is an excellent way to gain local traction and up visibility without a huge investment.”
